Nora Al Shaikh lands at Trickponi’s N.Y. Pop Up

April 22, 2014


On April 22nd, Nora Al Shaikh debuted her line in New York at the Trickponi Pop-Up, an innovative showroom opening on the corner of Bowery and Kenmore.

It is the brainchild of Sara Al-Ajroush, a Riyadh native who grew up on the Upper East Side and is a graduate of the Pratt Institute’s Design Management program. After interning at Luxcartel, the New York showroom representing emerging talent, she was inspired to create a venue connecting international press and retailers to promising fashion designers from the Middle East. Together with fellow Pratt alum Serene Xefos, she launched Trickponi in May 2012, and today operates two showrooms in Riyadh and Jeddah, providing a platform for emerging designers from the region.